Help with artwork

When we say ‘artwork’ we mean your logo or design.

To be able to brand an item with your logo or design, we need artwork. Nowadays, that means a file that can be attached to an email or downloaded from a link.

What we need

  • For logos, we need a .eps file. We can also work with .ai, .pdf or .svg files in most cases.
  • For large, full-colour prints we need a high-resolution .pdf file.
  • Please also send your Corporate Identity Guidelines PDF if you have it.

What to do if you can’t find the right type of file

  • If you don’t work in Marketing try there.
  • If you work with an agency, they should have it.
  • Larger organisations often have a central repository of branding assets accessible online.

What if artwork files just don’t exist?

  • Someone will have to create the appropriate artwork file(s) for you.
  • If you don’t have the resources to do it yourself, we can quote to do it for you. The cost will be determined by the complexity of the design.
  • Alternatively, if you don’t already have a designer you could consider using someone listed on Fiverr.

What are Pantone™ colours?

  • In some cases, we will ask you for reference numbers for each of the colours in your design.
  • Pantone is a commercial colour-matching system. Every colour is given a number i.e. Red 032, Blue 280.

My designer wants a print specification so they can prepare the correct artwork file.