Welcome to 2025 and Our Fresh New Website!
We’re kicking off the year with a bang! After months of hard work, we’re thrilled to unveil our shiny new website. Alongside it, we’ve rolled out a brand-new CRM system and a fully integrated pan-EU product catalogue. Yep, we’ve been busy! So, what does all this mean for you? A smoother online experience, a bigger […]
The power of goodwill
Tips For Marketing In A Recession
Marketing during a recession can be challenging, but with the right strategies in place, businesses can not only survive but also thrive during tough economic times. Here are some essential tips for marketing in a recession: Reevaluate Your Target Audience: Understand that customer priorities may shift during a recession. Reevaluate your target audience to ensure […]
Why invest in marketing?
Sponsoring a charity sports event makes sense
Sponsoring a charity sports event makes sense. Sponsoring and participating in charity sports events can be a beneficial endeavor for businesses for several reasons: Positive Brand Image: Supporting charitable causes through sports events helps businesses cultivate a positive brand image. By associating themselves with philanthropic activities, businesses demonstrate their commitment to social responsibility and community […]
Public acknowledgement of achievement
Where do promotional items fit in the marketing mix?
Do promotional giveaways work?
There is ample evidence that people value promotional items and find them to be effective marketing tools. Here are some key pieces of evidence: Consumer Surveys: Numerous consumer surveys and studies have consistently shown positive attitudes toward promotional items. The Advertising Specialty Institute (ASI) conducts regular surveys that reveal the effectiveness and popularity of promotional […]
Calculating ROI for promotional items
Key considerations when planning a promotional campaign
When planning a promotional campaign, several key considerations should be taken into account to ensure its success. Here are the main considerations: Campaign Objectives: Clearly define the objectives of your promotional campaign. Are you aiming to increase brand awareness, generate leads, drive sales, launch a new product, or build customer loyalty? Setting specific, measurable, achievable, […]
